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Visa To Offer Cardholders In Asia-Pacific New Eco-Friendly Financial Option Via 'Eco Benefits'


Visa has unveiled their own suite of sustainability-focused solutions dubbed the ‘Visa Eco Benefits’ that will help Visa cardholders across the Asia-Pacific better understand the environmental impact of their day-to-day payments.


Developed to meet the growing demand for sustainable financial services, Eco Benefits will include services such as a carbon footprint calculator powered by Verrency for cardholders to understand the estimated carbon footprint generated by their purchases, an option for cardholders to elect how they wish to offset their carbon footprint from a range of specially curated projects or charitable donations to environmental organisations.


Additionally, Visa will also be offering physical payment cards made from sustainable materials and personalised educational tips on sustainable consumption accessible to cardholders.


Speaking on the service, Chris Clark, President of Visa, Asia Pacific, commented that Eco Benefits was another example of Visa expanding their network beyond payment transactions to deliver more insights to our partners and their customers.


Meanwhile, Jeroen van Son, global CEO of Verrency, expressed how up until now, customers did not have any convenient tools to take decisive action to offset their carbon footprint. “Verrency's Carbon Action Index changes that. From now on, consumers can choose to live a carbon neutral life, just by using their Visa card as they do today."


Visa Eco Benefits is a continuation of Visa's global aspiration to be a climate positive company, using its products, services, data, network and brand to drive sustainable commerce and support the transition to a low-carbon economy. In 2021, Visa announced a pledge to reach net-zero emissions by 2040, ten years ahead of the Paris Climate Agreement goal.

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