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Haleon Unveils #BetterOralCareNation Campaign To Promote Oral Health Habits Among Malaysians


The result of a partnership with the Malaysian Dental Association (MDA) and supported by the Ministry of Health's Oral Health Division, Haleon, the healthcare consumer company home to brands such as Sensodyne and Panadol, is making a nationwide effort to raise oral health awareness with #BetterOralCareNation, a month-long campaign providing free dental check-ups starting 1 May as well as educational activities to improve oral health literacy among Malaysians.

"We constantly seek to improve oral health habits among Malaysians and build awareness of oral health conditions, such as tooth sensitivity and periodontitis, as these can be prevented through effective oral hygiene," shared Bryan Wong, General Manager, Malaysia, Singapore and Brunei (MSB), Haleon.

"We are committed to supporting the improvement of everyday oral health, and we look forward to our partnership with the Malaysian Dental Association in continuing to educate and empower the public on the importance of everyday oral health."

As part of the campaign's educational efforts, Haleon's dentist-recommended sensitivity toothpaste brand Sensodyne will also roll out on-ground activities in collaboration with healthcare professionals, social creators, and influencers to drive awareness, education, and understanding of the impact of poor oral health including its link to systemic health.


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