A unique collaboration has been formed between the Bumiputera Business Excellence Awards (BBEA) and Royale Fiesta, an organization dedicated to empowering entrepreneurs and single mothers from the B40 and M40 groups in Malaysia. This partnership aims to extend the reach of BBEA and bring recognition to entrepreneurs and businesses from different parts of the country.
The BBEA has gained significant acclaim since its inception, honoring over 130 businesses and entrepreneurs, including SMEs, Celebrity Entrepreneurs, and GLCs. Notable media outlets such as News Strait Times, Berita Harian, and Malaysian Business have highlighted the program's achievements. Additionally, the Ministry of Entrepreneur and Cooperatives Development (MECD) has provided support to BBEA for its initiatives in recognizing Bumi-owned businesses in Malaysia.
In a pioneering initiative, BBEA and Royale Fiesta have joined forces to create a platform that brings together various companies and entrepreneurs to support the Bumiputera community and share their expertise. The first leg of this endeavor will take place in Kelantan, where a three-day shopping fiesta is scheduled from 25th to 27th May 2023. The event will feature 200 vendors showcasing a diverse range of products, alongside 20 renowned celebrity entrepreneurs who have made significant contributions to the Malaysian business landscape.
The grand finale of the fiesta will be an exclusive award presentation by BBEA, in line with the theme "Championing Excellence, Celebrating Togetherness." This prestigious event aims to honor and recognize the dedication and extraordinary perseverance of entrepreneurs who consistently adapt to economic changes and strive for excellence.
BBEA is a premier program in Malaysia that seeks to build valuable business avenues and provide recognition for exceptional Bumiputera SMEs, enterprises, start-ups, entrepreneurs, and personalities.
Royale Fiesta Kelantan, founded with the mission of supporting celebrity entrepreneurs and mothers from the B40 and M40 groups, organizes shopping fiestas to facilitate their business growth and create sustainable offline sales.
This collaboration between BBEA and Royale Fiesta signifies a significant step toward SMEs empowerment and economic growth by recognizing and supporting Bumi-entrepreneurs from diverse backgrounds throughout Malaysia.